401 University Blvd, Harrisonburg, VA 22801

Is Now a Bad Time to Buy? Not If You Know What You’re Doing

People frequently ask me, “Is now a bad time to buy a home?”

Honestly? That’s the wrong question.

A better one is: “What’s your strategy?”

Yeah—rates are high. Inventory’s low. But that doesn’t mean buying right now is a bad move. That kind of thinking puts the market in control, not you. If you’re just waiting for “the perfect time,” you could be waiting forever—and missing real opportunities in the meantime.

Here’s why smart buyers are still making moves in today’s market:

1. Buying starts the clock on building wealth

You can’t build equity from the sidelines. Every month you rent, you’re helping someone else pay off their house. Every month you own, you’re paying off yours—and stacking equity, even if rates are higher than you’d like.

Rates change. Time doesn’t. You can always refinance if rates drop. But you can’t go back and catch up on equity you never started building.

2. The market doesn’t wait for comfort

Trying to time the market is like trying to guess when the wind will change. It’s nearly impossible. Prices don’t pause while you weigh your options. Neither do interest rates. If anything, the more you wait, the more likely you are to get priced out, not in.

Strategy always beats guessing. That’s where I come in.

3. High rates = less competition

When rates are low, the floodgates open. That’s when bidding wars take over and buyers get caught overpaying just to win.

Right now? Rates are higher, sure — but demand hasn’t dropped off nearly as much as you’d think. We’re still seeing a competitive market, especially in Harrisonburg and Rockingham.

The upside? You’re not elbowing through a frenzy like we saw in 2021. You’ve got more leverage, more room to negotiate, and a better shot at buying on your terms.

4. Renting isn’t the “safe” play anymore

Rents have gone up fast. And they’re not slowing down. When you rent, your monthly payment can keep climbing. When you buy, you lock it in. You get stability and the chance to grow wealth over time.

When you buy, you’re not just securing a place to live—you’re investing in your future.

So… is now a bad time to buy?

Not if:

  • You’re financially ready
  • You’re in it for the long game
  • You’re buying with strategy – not just vibes

    The market won’t wait. But you don’t have to rush—you just need a plan.

    If you’re tired of guessing and want to start building a smart path forward, let’s talk. I’ll help you buy with confidence, not chaos.